Every vendor should have some type of business skills and understand how business works. If you are lacking in this area then it is suggested that you take some online business courses or find a mentor. Becoming a better vendor means you are helping not only your business but helping the arts and crafts shows that you attend.
While most vendors want to know how many vendors are going to be at a show or how many attendees are coming, they should really be focused on helping to promote the show they are attending. Doing this helps their business and the entire show for everybody.
Most promoters do all the advertising they can with the budget they have – signs, billboards, posters, flyers, tickets, online event websites, online ads, and etc. The marketing and promotion of a show does not need to stop here though. Vendors attending the show should be doing their part to advertise also.
Promoters will supply event pages that vendors can invite their friends to. They will also provide any promotional material and graphics if asked. Vendors should take advantage of this as it will help their business grow more by helping to advertise the shows they are going to be working.
Below is a short list of things vendors can do to become a better vendor:
Hand out flyers and tickets in your local community. Neighbors, local stores, community centers, and libraries are excellent places to start with.
Post on social media what arts and crafts shows you are going to be at – give dates, locations, and times.
Share the event pages that promoters create. Share them with friends and family and through social media post.
Hang up flyers on light poles throughout the community where the arts and crafts shows are located.
There are many ways to advertise online and offline – vendors should be taking full advantage of this. This is how you become a better vendor for the arts and crafts shows you are working.